Learn How to Build a Predictable, Scalable Business That Brings in High-Value Clients - Without the Guesswork

A clear, structured approach to marketing and client acquisition for consultants, coaches, and agency owners.

Tired of trying random marketing tactics with no real results? Frustrated by inconsistent income and clients who don’t see your true value?

Most service-based business owners rely on referrals, networking, or sporadic marketing efforts - which makes growth unpredictable and exhausting.

It doesn’t have to be this way.

With ASN Startup™, you’ll implement a structured, repeatable system that attracts high-quality clients without wasting time on ineffective marketing strategies.

Please note: Participation in this beta program requires a financial commitment. This program is designed for business owners ready to invest in their growth.

Trusted By:

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Here's What ASN Startup™ Can Do for You

By investing in this program, you are committing to a proven system that has helped numerous consultants and service-based business owners achieve consistent client acquisition and scalable growth.

Proven Step-by-Step System

Follow a structured approach to attract, nurture, and convert the right clients.

More Revenue, Less Stress

Build a business that generates consistent income without constantly chasing leads.

Coaching & Expert Guidance

Weekly group coaching calls ensure you stay on track and never feel stuck.

Scalable Growth Strategies

Implement simple but effective systems that free up your time and increase profits.

Control Your Growth

Stop relying on word-of-mouth and take control of your lead generation.

Become The Only Option

Stand out from the competition by clearly communicating your unique value.

Kase Dean

Meet Your Business Growth Coach – Kase Dean

Hi, I’m Kase Dean, a Business Growth Consultant who helps service-based business owners, consultants, and agency leaders attract high-quality clients, increase conversions, and build sustainable revenue - without relying on referrals, social media trends, or guesswork.

With over 14 years of experience working with small business owners, marketing teams, and agencies, I’ve seen firsthand how many entrepreneurs struggle with inconsistent client flow, pricing uncertainty, and marketing strategies that feel more like a gamble than a system.

Why ASN Startup™ Exists

Most service-based business owners are following outdated, generic marketing advice - advice that was never designed for businesses that sell expertise, not products.

That’s why ASN Startup™ was created - to give you a structured, repeatable system that removes the uncertainty from client acquisition and business growth.

This 9-week program is designed specifically for consultants, coaches, and service-based business owners who want to stop chasing leads and instead attract the right clients consistently, position themselves as the go-to expert, and scale with confidence.

Ideal participants are those who are ready to implement structured growth strategies and have the capacity to invest in their development.

It’s time to stop hoping for clients - and start attracting them predictably.

What is ASN Startup

Inside ASN Startup™ - The 9-Week Business Growth Sprint

Here’s exactly what you’ll learn and implement over 9 structured weeks:

Business Vision

Week 1: Business Goals – Set Your Foundation for Growth

Define clear revenue and business growth targets.
Establish a scalable model that supports long-term success.
Get clarity on what you’re building and why.
Ideal Client

Week 2: Ideal Client – Know Who You’re Selling To

Identify your most valuable clients - the ones willing to pay premium rates.
Understand what makes them buy so you can speak directly to their needs.
Stop wasting time on unqualified leads and wrong-fit clients.
Marketing Message

Week 3: Marketing Message – Communicate Your Value

Create a compelling Unique Value Proposition (UVP) that makes you stand out.
Remove the uncertainty around how to describe what you do.
Build a strong brand message that attracts the right audience.
Signature System

Week 4: Signature System – Package Your Expertise

Turn your knowledge into a structured service or framework that sells itself.
Shift from trading time for money to selling a repeatable system.
Position yourself as an authority in your field.
Digital Products

Week 5: Digital Products – Passive Income Streams

Develop a sellable digital product that complements your core offer.
Establish an additional income stream that builds trust with new clients.
Use digital assets to generate leads and warm up prospects.
Entry Offer

Week 6: Entry Offer – Make It Easy for Clients to Say Yes

Design a low-risk, high-value offer to bring clients into your world.
Convert cold leads into paying customers effortlessly.
Eliminate objections before they even arise.
Lead Gen System

Week 7: Lead Generation – Build a Reliable Flow of Clients

Set up a simple, repeatable lead generation system that runs in the background.
Stop relying on referrals and start attracting clients on demand.
Learn how to get qualified leads consistently, without cold outreach.
Simple Selling System

Week 8: Simple Selling System – Convert Leads into Clients

Implement a natural, non-salesy approach to closing deals.
Use a clear, structured sales conversation to guide prospects toward a decision.
Gain confidence in selling without feeling pushy.
Lead Nurturing System

Week 9: Lead Nurturing – Turn More Prospects into Clients

Set up automated email sequences that build trust.
Keep leads engaged until they’re ready to buy.
Develop a long-term client relationship strategy.

By the end of 9 weeks, you’ll have a fully operational system bringing in leads, converting clients, and scaling your business - without stress or guesswork.

Build a Simple, Automated System That Brings in Clients Like Clockwork

Appointment Booking Funnel Pages Mockup

Inside ASN Startup™, you won’t just learn marketing theory - you’ll build a fully functional Appointment Booking Funnel that works 24/7 to attract, nurture, and convert high-quality clients.

This plug-and-play system is designed specifically for service-based business owners, consultants, and agency leaders, helping you move beyond word-of-mouth and random outreach.

No tech expertise required. With pre-built templates, guided setup, and affordable implementation support, you’ll have everything you need to get up and running quickly.

How It All Works Together: The Appointment Booking Funnel Flow

I know that most service-based business owners aren’t tech experts - and you shouldn’t have to be. 

That’s why we provide fully customisable templates with placeholders for your:

Headline & messaging (built using the copy you create in Steps 1–6 of ASN Startup™).
Videos & assets (structured scripts and simple recording guides included).
Call scheduling tools (integrated with free/affordable options like Calendly).
CRM & email automation setup (so leads are stored and nurtured automatically).

You’ll follow a simple setup guide to launch your funnel in hours, not weeks - even if you’ve never built anything like this before.

Lead Generation Page – Capture Interested Prospects

Purpose: This is the first touchpoint in your funnel. It’s a simple, high-converting landing page designed to attract ideal prospects and get them to opt in for your entry offer - a valuable free resource that builds trust and positions you as an authority.

What’s Included:

Pre-designed landing page template with placeholders for your headline, offer, and opt-in form.
Integrated form that collects names and emails, storing them in your CRM or email marketing system.
Automated email confirmation sent immediately after signup.

Bonus Training Video Page – Warm Up & Pre-Sell Your Offer

Purpose: After opting in, prospects are taken to a bonus training page where they get immediate value and start seeing you as the expert they need. This page is designed to build trust, handle objections, and seamlessly guide them to book a call.

What’s Included:

Engaging video template with a structured script for a short training session (typically 5–15 minutes).
Call to action button leading directly to your Call Booking Page.
Space to embed testimonials or success stories to reinforce credibility.
Pre-written email sequence that follows up with those who don’t book immediately, nudging them to take action.

Call Booking Page – Schedule Appointments with Ease

Purpose: Once prospects are warmed up, they land on your Call Booking Page - a simple, distraction-free page where they can schedule a call directly in your calendar.

What’s Included:

Integrated scheduling tool (like Calendly or Acuity) for automated booking.
Pre-written call description that sets expectations and increases show-up rates.
Qualifying questions to ensure only serious prospects book calls.
Automated confirmation email sent upon booking, with details on what to expect.

Call Booking Confirmation Page – Set Expectations & Reduce No-Shows

Purpose: After booking, the prospect lands on this page, which reinforces their decision, sets expectations, and encourages engagement before the call.

What’s Included:

Short video template thanking them and reminding them what they’ll gain from the call.
Pre-written text confirming call details and next steps.
Option to link additional resources (case studies, testimonials, FAQs) to keep them engaged.
Automated email reminders (24 hours and 1 hour before the call) to reduce no-shows.

Not a Good Fit Page – Politely Redirect Unqualified Leads

Purpose: Not every prospect will be the right fit. Instead of wasting time on unqualified calls, this page helps you politely redirect those who don’t meet your criteria.

What’s Included:

Pre-written message that gracefully explains why they’re not a fit.
Alternative options (e.g., a lower-cost product, a free resource, or a referral to another solution).
Email template that automatically sends a polite rejection, keeping the relationship warm for the future.

How It All Works Together: The Appointment Booking Funnel Flow

1️⃣ Prospect visits your Lead Generation Page: They opt in and enter your CRM database.

2️⃣ They land on the Bonus Training Video Page: They watch your short, value-packed training, positioning you as the expert.

3️⃣ They click to book a call: They are taken to the Call Booking Page, where they choose a time and complete qualifying questions.

4️⃣ They receive automated confirmation & reminders:  These emails ensure they show up engaged and ready.

5️⃣ If they’re not a fit, they’re redirected: They land on the Not a Good Fit Page with alternative options.

6️⃣ After the call, nurturing emails continue: Whether they book immediately or not, the system keeps them engaged until they’re ready to work with you.

When You Join ASN Startup™ Today...

Here's exactly what you're getting...

9 Training Modules – Step-by-step implementation guides covering every stage of your business growth, from positioning and lead generation to sales and scaling. (£1,500)
Weekly Live Group Coaching Calls – Get expert guidance, personalised feedback, and real accountability every week to keep you on track. (£3,600)
Private Community – Exclusive access to a network of like-minded service-based business owners where you can get support, share insights, and stay motivated. (£1,200)
Bonus #1: Appointment Booking Funnel Template – A fully customisable, plug-and-play system that helps you attract, nurture, and convert high-quality leads with ease. (£200)
Bonus #2: High-Converting Email Sequences – Pre-written email templates for lead nurturing, appointment confirmations, and follow-ups, so you never have to guess what to say. (£300)
Bonus #3: Pricing & Sales Confidence Toolkit – Tools, scripts, and frameworks to help you price your services confidently and close deals effortlessly. (£500)
Bonus #4: Simple CRM & Automation Setup Guide – A step-by-step walkthrough on how to set up and manage your CRM for seamless client tracking and follow-up. (£400)

Apply to Join The Beta Program

Thank you for your interest in the ASN Startup™ Business Growth Sprint Beta. 

This is a structured programme designed to help service-based business owners create a clear growth system. 

As this is a beta round, we’re looking for highly engaged participants who are ready to take action.

Please complete the form below to confirm your suitability for the sprint.

ASN Startup Sprint Beta Application

Your Contact Details


Your Business & Goals


Commitment & Readiness


Final Confirmation


Will There Be a Cost for the ASN Startup™ Beta

Yes, there will be a cost for the ASN Startup™ Beta, but it’s a one-time exclusive offer at a heavily discounted rate compared to the full launch price.

The goal of this Beta Sprint is to take a small group of committed business owners through the full ASN Startup™ framework, refine the experience, and help you implement a predictable client acquisition system - with hands-on support.

Since this is a Beta round, you’ll not only get early access at the lowest-ever price but also:

Direct access to me for guidance and feedback
Additional live coaching & Q&A to support your implementation
Lifetime access & future updates so you can revisit anytime

If you’re serious about building a repeatable system for attracting, nurturing, and converting high-value clients - this is the best time to join at the lowest investment it will ever be.

Next Steps

If selected, you will receive an email with details on how to join the sprint.

Spaces are limited, so we encourage you to apply only if you are fully committed to making the most of this opportunity.

Questions? Feel free to reach out to kase.dean@attractsellnurture.com.

Still Undecided?
Get a FREE 20+ Page Marketing Strategy Blueprint!

Not sure if ASN Startup™ is right for you? No problem! Get instant access to a comprehensive 20+ page marketing strategy guide - 100% free.

Inside, you’ll find proven strategies to help you:

Attract high-quality clients without relying on referrals
Clarify your positioning and stand out in a crowded market
Build a simple, repeatable marketing system that works for your business
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100% Free MARKETING STRATEGY

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Kase Dean | Founder | ASN

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© Copyright. Kase Dean Limited. All rights reserved.

Attract Sell Nurture™, ASN Startup™, ASN Elevate™, ASN Authority™, ASN Activate and ASN are trading names of Kase Dean Limited. 

 Kase Dean Limited is registered in England and Wales, company number 11675593. Registered office: 86-90 Paul Street, London, EC2A 4NE.

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